image 299.jpeg
Rectangle 109.png

DEVELOPING RESILIENT AND SUSTAINABLE AGRICULTURE AND FOOD SYSTEMS IN GHANA

Ready to create a disruptive Impact tech venture?

Use your expertise to unlock some of the world’s greatest challenges and innovate to sustainably feed the world’s rapidly growing population in emerging markets. 

The 2022 Pears Challenge is a prestigious early-stage venture builder that will give you the insight, market knowledge, and connections to create a successful AgriTech start-up targeting emerging markets from ideation to launch.

20210702_151723 (1).png
Frame 10.png

Your Next Great Start-Up Awaits...

Join a select cohort of 25 serial entrepreneurs and innovators motivated to help the world’s 500 million smallholder farmers increase the quality, quantity, and safety of food production while preserving natural resources and local biodiversity. 

The Pears Challenge will introduce you to the Ghanaian market and expedite the process of exploration and field validation. As you develop your venture, you’ll gain access to industry experts, early-stage funding, and publicity to get it off the ground.

This is your chance to:

Disrupt the $17B  AgriTech industry 

Develop cutting edge technology that will benefit millions of people

Join an exclusive cohort

Innovate among passionate impact-oriented entrepreneurs eager to explore new markets and business models

Gain invaluable market insights 

Get a head start navigating the unique cultural and business landscape of Ghana

Collaborate with local partners 

Gain a serious advantage with the opportunity to validate your assumptions and test product-market fit 

THE 2022 PEARS CHALLENGE

Frame (1).png

THE 2022 PEARS CHALLENGE

Creating Resilient and Sustainable Agriculture and Food Systems in Ghana

By 2050 the global population is expected to reach nearly 10 billion, creating unprecedented pressure on food systems worldwide.

 

According to the World Economic Forum, global food systems today are economically, socially, and environmentally unsustainable.

The future of global food security depends on Africa, which has 60% of the world's uncultivated arable land and whose farming practices are less productive than in many other parts of the world. To meet this challenge head-on, governments, NGOs, and corporations are investing in appropriate , sustainable, and efficient AgriTech solutions to transform Africa’s agriculture industry.

ISRAELI INNOVATION FOR SOCIAL IMPACT

About the Pears Challenge

The Pears Challenge, now in its fifth edition, enables experienced Israeli entrepreneurs to create successful impact ventures that meet critical needs in developing countries. Graduating ventures have developed technologies that are impacting thousands of people worldwide and have raised over 16 million dollars in seed financing and contracts since the program launched in 2014.

image 342.png

The Pears Challenge is generously supported by the Pears Foundation

20190315_093714 (1).png

Ghana - A Launchpad to the West African Market

According to KPMG, Ghana is one of Africa’s leading markets for foreign investment. The country has established itself as a stable and prosperous business environment with vast opportunities for innovation and technological advancement.

Here are a few reasons Ghana is a great location for your next start-up:

image 340.png

Ghana has experienced rapid developments in rural digitalization and technology.

In fact, the government has an ambitious project of connecting 95% of the population to the internet and has launched 5 submarine fiber optic cables to meet this goal. They also launched a universal QR Code in 2019 in an effort to make Ghana a cashless society.

Ghana has close to 15m internet users and has the highest mobile penetration rate in Sub-Saharan Africa at 130% which is perhaps why Twitter recently chose the Ghanaian capital, Accra, as the location of its African office!

Pears Challenge Global Partners

The Pears Challenge offers fellows access to a rich network of partners from Israel and Ghana as well as a number of regional and global players, including:

isael logo - 3 1.png
image 315.png
Logo2 1.png
QG-logo-full-color-transparent-1 1.png
New KIC logo 1.png
Innohub Logo_Grey on Transparent 1.png
IDEV Africa White Background crop 2.png
image 322.png
image 323.png
Mission Logo fixed 1.png
image 325.png
unnamed3.png
kjj.png
unnamed.png
Vulcani Partnerships 2.png
image 328.png
image 331.png
image 341.png
Group 292.png

Develop solutions that will increase productivity and reduce waste to feed millions of people.

Your Role in Transforming Global Food Systems 

Ghana is an exciting landscape for the 2022 Pears Challenge because it presents experienced Israeli entrepreneurs with opportunities to find scalable solutions to global problems and offers a gateway to  markets of West Africa and beyond.

Market gaps and innovation opportunities can be found in almost every value chain in the Ghanaian food sector. In fact, climate-smart agriculture and ecologically sound technologies are already increasing the resilience of Ghanaian farmers in the face of climate change.

Vector_edited.png

THE PROGRAM

You have experience building tech ventures...

Now, it’s time to put your head and heart into a start-up that will not only transform agriculture in West Africa but will improve global food supply.

FALL 2021

1. Selection

During the selection process, we identify 25 exceptional entrepreneurs who have what it takes to conceptualize and launch successful impact tech ventures.

We look for open-minded, impact-oriented and experienced individuals who are at a stage in life where they want to tackle a new challenge and launch a new start-up. 

Ideal candidates have experience designing innovative tech solutions in hardware, software, or biotech and/or come with a specific technical background as scientists, engineers, agronomists, developers, product designers, etc.


We seek equal gender representation and diversity in our cohorts and encourage applications from people of different ages, ethnicities, and religious backgrounds. 

Second day Med4Dev_a (2).png

Frequently Asked Questions

When does the program run?


The Israel-based program (exploration, ideation and creation stages) will take place in a hybrid model. Some sessions will be in person in Tel Aviv and others will be online facilitated by global experts. Sessions are on Thursdays from 18:00-21:00 and Fridays from 9:30-12:30. Fellows are expected to attend a minimum of 80% of the sessions. The Pears Challenge is a staged program. At the end of each stage, fellows who wish to continue to the next stage will be selected on the basis of a submitted proposal. At the end of the Creation phase, an independent panel of international experts will select the fellows with the most promising venture ideas for field validation in Ghana.

  • The Exploration phase runs from January 28th to March

  • The Ideation phase runs from April to May

  • The Creation phase will run throughout June

  • The Validation phase and trip to Ghana will then take place in summer 2022.




Is there a program fee associated with Pears Challenge?


Participation in the Exploration phase costs 500 NIS for all sessions and events.




If I already have a venture idea or a working product, is the program right for me?


The Pears Challenge accepts a range of innovators - from those with outstanding experience who have yet to develop their next idea to innovators that already have a concept or even an early prototype. Whether you are looking for inspiration to start your next impact tech venture, or have an idea at the early stage of development, the Pears Challenge is a great way to move to the next level. If you are passionate about creating meaningful impact through innovative technology-driven business then contact us and request an application. Someone will be in touch with you to discuss the program.




Does the Pears Challenge take any equity in my venture?


No. All of the support, mentorship, connections, and advising that you receive as a fellow are provided with no expectation of equity in your start-up.




Can I still work while participating in the Pears Challenge? How intensive is the program?


The Pears Challenge is a staged program where increasing levels of time commitment are expected as fellows pass from stage to stage (exploration,ideation, creation, field validation and beyond to startup formation). In the exploration and ideation phase, fellows are expected to attend sessions and work up to 1-2 hours a week on assignment preparation. After the ideation phase, the program becomes more intensive, as fellows develop their venture ideas and build their field validation plans. Fellows who are chosen to progress to the creation and validation stages of their ideas will be expected to devote increasing amounts of time to working on their ventures. In general, by the end of the validation phase, fellows will have scaled back their work schedules in order to devote the time necessary to make it possible for their startups to succeed.





Browse Pears Challenge Alumni Ventures

cassit logo white 1.png

Design and R&D company specializing in solutions for people with disabilities

Cassit is moving into the Kenyan market with a line of affordable hand supports, enabling disabled Kenyans to use their hands for work, study and self care. 

Mask Group.png
Vector (4).png

Ready to create your next impact tech venture?

The Pears Challenge is your opportunity to break into the West African market with the connections, insight, and resources you need to go from ideation to launch.

Mask Group.png
Request an application!